About Louise


Welcome to Front Roe. I’m excited you stopped by!

A celebration of my favorite fashion, beauty and lifestyle moments, I hope you’ll be inspired by the pictures and ideas you see – to try out new trends – both in your closet, your beauty routine, and in your home.

Working in the fashion industry as a TV host and a writer, I’m lucky enough to travel the world and meet all sorts of fascinating people, from designers and tastemakers, to stylists, chefs and entrepreneurs. I’ve picked up inspiration from each one of them, remembering every detail as I go. Style is everywhere, if you’re looking to find it. As Coco Chanel once said, ‘Fashion is not something that exists in dresses only. Fashion has to do with ideas, the way we live, what is happening.’

I love bringing you a catalog of beautiful, trend-setting, enchanting things that have captured my imagination. And I hope they will capture yours too.

Ps. Don’t be shy, sign up to my newsletter and get in touch with any style questions you might have, on the Ask Louise page. I’d love to hear from you.


Louise Roe began her career as the news editor for Vogue.com, in London. She has since written for publications including Elle UK, In Style UK, People Stylewatch, CosmoGirl NL, Luxdeco Interiors magazine, and Martha Stewart Weddings.

Louise released her first non-fiction book, Front Roe in Spring of 2015. Louise is also known for hosting MTV’s makeover show “Plain Jane,” Fox Asia’s “Fit For Fashion,” and the red carpet coverage for NBC’s “Access Hollywood”.

Her passions include skiing, high heels, cocktails, old movies and working as an ambassador for MTV’s Bullied campaign, and Step Up Women’s Network, an organization which helps underprivileged girls achieve their college and career goals.

Louise currently resides in Los Angeles with her husband Mackenzie.

Follow My Adventures
on Instagram

  • Back in LA. And so happy to be here!
  • Sunday overalls
  • Thinking about going short again...what do you guys think? Write short or long below to help me decide!
  • I get more beauty questions about my brows, than any other area of my face! So I'm revealing the secret behind my eyebrows (yup, there is one!) on the blog today #FrontRoe
  • Simple black & white deets
  • How to get dressed in 5 minutes flat - link in bio! xx http://liketk.it/2q6Rn @liketoknow.it #liketkit
  • Celebrating the New Year with a huge beauty #GIVEAWAY! This is my biggest giveaway yet, and all you have to do is visit the link in my bio to take a quick survey - it takes less than 5 mins! The winner will be announced on Instagram next week. Tag a friend below who might want to win over $2000 worth of my favorite beauty products - good luck! #FrontRoeWin
  • Reading a little love note from @mackenziehunkin, drenched in gorgeous pieces from @lagos_jewelry - click the link in my bio to read how we'll be celebrating our first Valentine's Day as a married couple! #MyLAGOSMyWay #LoveLAGOS #ad
  • Details of last night's look, ready to hit the dance floor in these gigantic @Gemfields x @silviafurmanovich ruby earrings and ring by @elenavotsi, how fab are they? Plus they're responsibly sourced! #GoldenGlobes #mozambicanrubies
  • My favorite interview of the night went to this hot couple...
Caption this! #GoldenGlobes

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